Hasbro hit by cyberattack, investigates possible data breach incident

Hasbro, a major American toy and board game company, was hit by a cyberattack on March 28, 2026, which disrupted some operations. The attack is believed to be related to data breach tactics, with the possibility of ransomware being involved. No extortion group has claimed responsibility at this time. As a result, Hasbro is investigating the full extent of the incident and reviewing potentially affected files, while strengthening its security measures. Business continuity plans are in place to keep orders, shipments, and key operations running, though some delays may occur. The company's investigation is ongoing, with external cybersecurity experts assisting in the probe.